Sunday, October 18, 2009

Digital Storytelling

This week we did some things with Digital Storytelling. This is something that is very useful in society. Now in times people love to take pictures and videos to capture some of the most memorable times they experience, and digital storytelling is a way to keep up with those memories and make them come to life. By using digital storytelling you can tell stories to people through pictures, audio, texts and so forth. It is very easy to do and once the pictures come together the story created is unforgettable.

Digital storytelling is detrimental to the field of Advertising because it can be used to both create and effective ad or teach others how to do so. It can also be used to get the attention of others and draw them to your concept. By simply talking about an idea, product or brand can bore a consumer or client that is interested in your ad agency but if you use digital storytelling they will a lot more likely to hear you out and understand your idea.

Click here to view an example of a digital storytelling project that a girl created about an advertising internship that she did. She was really able to show us her experience rather that just talk or write about it.

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